UK proposes 'latte levy' on disposable coffee cups
January 5, 2018
British lawmakers have proposed a 25 pence ($0.34) charge on disposable coffee cups and set a target to recycle or ban them all within five years. Around 2.5 billion plastic-lined paper cups are used in Britain annually.
Britain could be set to introduce a blanket charge for use of disposal paper cups in what has been labeled a "latte levy."
The latte levy is seen as necessary following the unsuccessful trial of a 50-pence discount for customers who bring their own reusable cup to Pret a Manger, Costa, Starbucks and other leading coffee shop chains.
"We found that this did not move the needle in the way we thought it might. We now have 1.8 percent of our customers using reusable cups," Starbucks said in a statement.
In the trial, "we will be exploring the impact that a cup charge may have in changing behavior in addition to the measures we, and the whole industry, are taking on cup recycling," Starbucks said.