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SocietyGermany

New face: The hyaluron beauty hype

September 24, 2025

Hyaluronic acid is increasingly popular as social media fuels beauty trends and normalizes lip injections. In Germany, the beauty industry is growing rapidly, with both licensed and unlicensed procedures.

https://p.dw.com/p/4uhqC

The market for aesthetic surgery has grown rapidly. However, some offers are questionable — and can have serious health consequences. 

This film reports on hyaluron, an active ingredient caught between misuse and normality, whose triumphant advance is changing the faces of more and more people — through both licensed and unlicensed procedures. Customers, practitoners, medical experts and investigators share their perspectives on the subject.

For more on this series, follow this link

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DocFilm

Exciting stories, a wide variety of topics, fascinating pictures: every day, half or three-quarters of an hour of carefully researched background reports from the worlds of politics, business, science, culture, nature, history, lifestyle and sport.