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How LEGO built up its toy empire

AdministratorJuly 7, 2013

LEGO is one of the most recognizable toys in the world and the fastest growing company in the toy industry. The company's had a chequered history, just ten years ago it nearly collapsed. A new book called Brick by Brick looks at LEGO'S initial rise, fall, and rise again. It's written by innovation specialist David Robertson. He told Helen Seeney more about the company's talent for survival.

https://p.dw.com/p/191ya