Clipmania: Viral Advertisements | Euromaxx - Lifestyle in Europe | DW | 05.09.2013
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Clipmania: Viral Advertisements

It's the latest marketing tool. Films that don't really appear to be ads at first. Exciting films that internet users share with their friends. The sponsors message is spread by subtle means. A succesful strategy in the case of the films in this edition of clipmania.

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