Advertisers fork out megabucks on Superbowl | Business| Economy and finance news from a German perspective | DW | 02.02.2018
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Business

Advertisers fork out megabucks on Superbowl

There’s no doubt about it, the Superbowl is big business. And the show begins long before the players take to the field. But the network with the rites is tipped to earn a billion dollar bonanza from advertising tied to the big game.

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