While the EU still regards Greece as its sore spot, China's discovering its charms. 1.5 million Chinese tourists could soon be visiting the cradle of Western civilization – thanks to direct flights from Beijing.
Few Europeans have heard of Momchilovtsi. But in China, the village conjures up images of mystery, wonder and longevity, having given its name to a kind of drinking yoghurt that is all the rage for Chinese consumers.
Despite a tumultuous political relationship, China and Taiwan have always maintained a steady exchange of tourism. But a recent decline in Chinese tourists to Taiwan has highlighted just how vital this exchange is.
China has not yet become a go-to global tourist destination. The potential is there, but the country suffers from a poor image and a number of bureaucratic hurdles, says Frank Sieren.
Beijing's attempt to punish Taiwan by throttling tourism from the mainland hasn't made much impact. Taiwan set a new tourism record last year by successfully courting visitors from the rest of Asia.
© 2018 Deutsche Welle |
Legal notice |
| Mobile version