BusinessGentle manipulation -- nudge theoryTo view this video please enable JavaScript, and consider upgrading to a web browser that supports HTML5 videoBusinessMarion Hütter08/20/2019August 20, 2019It can be easier to get people to do what you want not by threatening sanctions but through persuasion. Nudge theory is about influencing decision-making through positive reinforcement and indirect suggestions. It is popular in behavioral economics.https://p.dw.com/p/3OBQxAdvertisement