To make a program like "Made in Germany" in four languages - a lot of talented people have to work hard behind the scenes...
Colors are often linked with certain human emotions or attributes. Businesses try to make use of such associations to influence their customers. Blue is said to represent loyalty; red, power; and green, hope. We look at some of the tricks.
Children’s toys are often designed to be gender-specific. Girls get pink; boys, blue. Girls get dolls; boys, robots. Gender-neutral toys contribute to breaking down damaging stereotypes. Cristina Cubas says we still have a long way to go.
Marketing products means seducing consumers. Colors are deployed strategically with the aim of luring target groups. A psychologist and a product designer reveal something about what they consider to be the unconscious processes at play.
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