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Made in Germany

Veganism - A trend and its beneficiaries

Opinion is divided on vegans, but one thing’s for sure: they’re here and not going away. The trend towards food free of animal products is spreading. The market for vegan products in Germany is now worth €658m a year. Dismissed just 20 years ago as a fad, today soy and lactose-free cheese are served in schnitzel style.

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