The German Football Association has chosen their next sponsor. For 45 years, the Mercedes star has adorned the national kit. Now it's VW's turn.
German media have reported that the German Football Association (DFB) might end its long partnership with premium carmaker Mercedes and switch to rival Volkswagen as the car sponsor for the national team.
Mercedes' days as lead sponsor of the German Football Federation (DFB) are counted. The dieselgate tricksters of Volkswagen are taking over. That's more bad news for Mercedes' parent company Daimler, says Henrik Böhme.
Volkswagen, and its in-depth sponsorship of German football, was rocked by the emissions scandal, a year ago. Now Europe's biggest carmaker will partner international football's world champions until the summer of 2024.
According to the latest report from "Der Spiegel," the German FA offered former FIFA official Jack Warner a deal to secure his crucial vote ahead of the 2006 World Cup. Incentives included 1,000 premium tickets.
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