A planned merger between brewing giants Anheuser-Busch and SABMiller has sparked concerns over the creation of a new beer superpower. DW’s Javier Arguedas assesses whether consumers should be concerned.
The US Justice Department has given the go-ahead to a merger between Anheuser-Busch InBev and SABMiller. The deal would pave the way for a brewing company with nearly a third of the beer marker.
The world's two biggest brewers are set to merge after SABMiller recommended the $104 billion takeover offer from industry leader Anheuser-Busch InBev. It would be the biggest acquisition in the beer industry's history.
Shareholders in SABMiller and AB InBev have overwhelmingly given the green light to what will be one of the biggest mergers in corporate history. Both companies spoke of a good deal that presents significant synergies.
Budweiser's spot about its German immigrant founders has been decried by Trump supporters as being too political. Others, however, have praised the brewer for its message at a time of divisive immigration rhetoric.
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