Selbstdarsteller
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A particular type of egomaniac, the "Selbstdarsteller" isn't just obsessed with himself, but with creating a public image of himself. A "self-promotor" or, literally, "self-portrayer," he will twist any situation to throw himself into the spotlight and usually his actions are louder than his words. The Selbstdarsteller's gift is often the ability to make himself indispensible within a group that may actually dislike him. Politics aside, Italy's prime minister is certainly one who likes to make the news.