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Made in Germany

Lego juggernaut: A toymaker soars

Ten years ago, Danish toymaker Lego was facing bankruptcy, but today it's posting record turnover. Just a few years ago, Billund was a sleepy Danish village. Now, 4,000 people work here for Lego alone. The company's recipe for success is a canny blend of tradition and novelty.

Watch video 04:27

Report by Grit Hofmann