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Eco-at-Africa

Kenya's flip-flop revolution

The flip-flop is Africa's favorite shoe. But old pairs are discarded in their millions, littering land and sea. Now a company in Nairobi is recycling them — and educating consumers about sustainability.

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#doingyourbit is a campaign that invites anyone working on protecting the environment — whether through conservation, innovation or mitigation — to submit their projects and stories to us to be profiled both on eco@africa TV and online. The idea is to receive user generated content to showcase existing activities and inspire others to embark on new initiatives.