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Hitmeister - Is it the better Amazon?

Online shopping is a competitive business, and Amazon controls about a quarter of the German market. But now a German company is edging its way in - Hitmeister, which was founded by Gerald Schönbucher in 2007.

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He already has about 5,000 suppliers on his roster. One of Schönbucher’s main business goals: treating suppliers fairly.

Report by Maria Lux