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Deutsche Welle: Reporting on Asia from Beijing with 'Asia Talk'

New talk show to be filmed in Beijing and broadcasted throughout Asia on DW-TV ASIA+ and DW-TV ASIA.

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Deutsche Welle will start a new chapter on reporting from the Far East with its television talk show Asia Talk, starting December 3, 2009. DW-TW will produce the 30-minute show in a studio in Beijing. As his first guest, host Frank Sieren will welcome the former German Chancellor Gerhard Schröder to discuss the relationship between Europe and Asia, as well as the relationship between Germany and China specifically.

Sieren is a journalist and author of multiple bestsellers has been living in Beijing for more than 15 years now and reports on Asia for a prominent German newspaper.

“With this production, we are enhancing our profile in the Asian television market,” explains Christoph Lanz, DW-TV Director. “By analyzing the topics where they take place, we are establishing our authenticity and forming a bond with our viewers there. In addition, this will make our programming even more attractive for our partners in the region.”

There have been eight episodes planned. Sieren will welcome a range of prominent European and Asian guests from politics, business and culture. Asia Talk will be broadcast every week in English and German on DW-TV and DW-TV ASIA+, Deutsche Welle’s two dedicated channels for the region.

The premiere with Gerhard Schröder will focus on the areas of conflict that exist between maintaining business interests and upholding human rights. In Schröder’s last term, he worked to establish the relationship between Germany and China. Asiatalk will be produced in a studio in the Dashanzi art district of Beijing. The filming location is a reflection of the show itself as the studio is located in a Bauhaus-style factory from the 1950s.

WWW links

Christoph Jumpelt

Christoph Jumpelt

Head of Corporate Communications and Spokesperson

T. +49.228.429-2041
christoph.jumpelt@dw.com

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