As sports fans gear up for the Super Bowl, advertisers are hoping to capitalize on the enormous viewing figures. The CBS network, which broadcasts the event, charges a mind-boggling $5 million for a 30-second ad – that’s nearly $170,000 per second.
Budweiser's spot about its German immigrant founders has been decried by Trump supporters as being too political. Others, however, have praised the brewer for its message at a time of divisive immigration rhetoric.
Refugees: Training program should ease job market entry - Cost of VW Emissions Scandal - Advertising at the Super Bowl - Hong Kong's 'Silicon Alley' attracts foreign tech Talent -
© 2017 Deutsche Welle |
Legal notice |
| Mobile version